✦ VISUAL JOURNEY DESIGNER FOR

Personalization at Scale

Modern marketers have realized the need for personalization at scale, and the potential of delivering personalized and tailored journeys across different touchpoints and channels. Plumb5 offers an intuitive means to create, orchestrate, and deliver multi-step journeys across all those touchpoints and channels.

300%+Uplift in clicks, opens & conversions
Drag & DropConfigurable design canvas
🔒 app.plumb5.com/journey-designer
Plumb5 journey builder canvas showing an abandoned cart journey with trigger, wait, email, condition, SMS and goal nodes, plus live performance stats
TRACK & COURSE CORRECT

Build Better Relationships Across Every Channel

Create customer journeys through a configurable, drag-and-drop journey design canvas. Live reports provide insights to better anticipate customer behavior, and a library of standard journeys lets marketers get up and running quickly and easily.

Track and course-correct journey performance in real time. View live stats of how your users are moving along in a journey, remove bottlenecks, and add key conversion steps to optimize the journey further.

Plumb5 journey canvas with live journey performance stats
WHY JOURNEY BUILDER

Everything You Need to Design at Scale

Personalization at Scale Across All Channels

Relevant, timely, and contextual interactions lead to increased customer lifetime value.

Increased Effectiveness and Conversions

React to real-time events and see an uplift in clicks, opens, and conversions of over 300%.

Single View of the Customer

Collect real-time data, unify profiles, apply segmentation and insights. Apply machine learning models to better inform audiences, offers, and content.

Progressive Profiling

Capture and enrich first and zero-party data customers are willing to share. Continuously update profiles based on quizzes, surveys, and promotions.

Efficiency Gains Through Standardized Journeys

Marketers can easily design interactive experiences, saving time and costs by streamlining processes.

BUILT-IN STANDARD WORKFLOW TEMPLATES

Get Up and Running Quickly and Easily

Plumb5 provides a library of standard journeys so marketers can get up and running quickly and easily. Search the template library by name, pick the journey that matches your goal, and Plumb5 pre-builds the trigger, steps and channels for you — ready to customize instead of starting from a blank canvas.

1Search or browse templates by name to find the right starting point in seconds
2Each template comes pre-wired with a sensible trigger, wait time and channel
3Preview the journey, hit continue, and customize content, timing or conditions from there
Plumb5 create an automation template picker showing Onboarding, Abandon Cart, Post Purchase, Winback and Anniversary journey templates
OnboardingWelcome new customers to your brand and drive purchases, or reach another goal such as a store visit.
Abandon CartEntice customers to complete their purchase by sending a reminder about items in their shopping cart, and incentivize with offers.
Post PurchaseNotify customers after their purchase about the order status — shipping and delivery.
WinbackEngage lapsed customers to resume their relationship with your brand by contacting them with follow-ups.
AnniversaryReward loyal customers for an anniversary, birthday, or other time-based event.

Ready to design your first journey?

See the drag-and-drop journey canvas set up with your own channels and goals.