Plumb5 Inbuilt personalization app offers a comprehensive rule engine for visitor engagement on your website or on the commerce store.
Select your audience group and assign an interaction type.
Upload messages or tag content to the interaction type.
Generate script and add it to your pages.
Select an interaction template, tweak it with desired content & style, assign rules and generate script for your webpage.
Questions are the easiest of interaction types, as the audience are done with a single click
Present a poll with multi-select option which makes it easy for your audience to just select his options.
Present a single-select poll to gather opinions of the browsing visitor which can be used for targeted campaigns.
Enable a pop form for unidentified visitors and capture email addresses, so that offers and announcements can be notified
Present a form to anonymous repeat visitors with high intent score so that you can address their specific needs quickly, leading to conversion.
When your prospect is online, it is your best chance to engage and gather insights for your subsequent conversion campaign.
Show Rating scale for customers who have already used your product and gather insights about their views about the products.
Chat with your visitors, when online and help them find products quickly. Use the panel to show product images & build amazing experiences.
You can pop relevant product videos based on groups and monitor which user has responded to the video.
If your visitor is looking for a specific product information, turn on triggers to display presentations for these visitors only
Add your Facebook code snippet and show it visitors, who are not connected to you on Facebook, and invite them to your social groups.
Display tweets to users who are constantly looking for content about your service or products.
Display custom banners to your prospects or customers and move them back to the goal path
Add your HTML snippet to the container and display custom content to your customer segment.
To create a custom form from scratch, you will need to login to Plumb5 Dashboard. Click to sign up.
Sign UpUnknown visitors are anonymous users, who can be tracked by their IP and have no email tag attached to it.
Leads or Prospects are visitors, where the visiting IP is tagged to an email id but their purchase status is null. Email gets tagged either during an web engagement or from a mail campaign.
Customers are visitors, where the visiting IP is tagged to an email id with a customer tag Integrate your store data with Plumb5. Click here to view guide on ECommerce Integration.
This works on prospect or customer groups who belong to a specific customer segment. Customer segmentation can be done within Plumb5 or can import existing segmentation data.
This works on prospect or customer groups who do not belong to one or more specific customer segment. Customer segmentation can be done within Plumb5 or can import existing segmentation data.
This one is for the agile marketers. If you have enabled scoring for every parameter like frequency, recency, time spend, page depth or actions, you can display content based on aggregated scores.
Display messages for every new session. Trigger messages based on visitor session count. For ex: Show a custom message when he is back on your website, maybe the third time.
Engage your visitor based on the depth of a session. For ex: If the visitor's current session has extended to the third page, display a custom message. If it extends to the fifth page, present a different message. Input your depth level and get started.
Engage your visitor based on the number of pages viewed. If you have a visitor, who has already browsed more than 8-10 pages, it's time to engage. Just input your page count to trigger your message.
Display messages in context based on the frequency of the visitor. If you have frequent visitors, its time to engage them and move them to the goal path.
Display personalized messages or offers for visitors coming from various channels.You can show a relevant banner to a person coming from particular source. For ex: If your visitor clicked on your FB campaign and visited your website, you can quickly display relevant tactical messages.
Ask a question or get insights from a direct new visitor.
Show relevant messages if the visitor is coming to your website from a mail campaign and move them to the desired goal path. This rule can be enabled for emails sent from Plumb5 EMail platform.
Show custom messages to your visitor based on their search keyword. For ex: If the visitor comes to your website from Google Search, you can customize your content or banner, based on the search term, used in Google.
Show contextual messages or offers based on click events. You should enable event-tracking on your Plumb5 tracking scripts to be able to sync event data with the interactions.
Show custom offers to visitors who are searching for products within a particular price range. You should enable event-tracking on your Plumb5 tracking scripts to be able to sync event data with the interactions.
Trigger relevant messages based on past chat responses. Login to your Plumb5 account and create groups of your chat respondents. Assign the group to the interaction.
You can display custom messages for mail recipients who are highly responsive. This works in sync with the Plumb5 Email platform to access the mail response segments.
Carry on the conversation by setting up messages based on past responses. You can set up followup conversations to drive visitors to the goal path. To enable this interaction, login to your Plumb5 account, to select the past responses of your previous engagement.
Display targeted messages or offers based on "Add to cart" events. You should enable event-tracking on your Plumb5 tracking scripts, to be able to sync event data with the interactions.
Show custom messages or offers based on page views of the specified products.
Display personalized messages or offers based on drop-out tags of a visitor. Integrate your store data with Plumb5, to be able to sync transaction data.
Show related accessories or offers based on past purchases of your browsing customer. Integrate your store data with Plumb5 or upload purchase segmentation data.
Show related accessories or offers to your browsing customer, based on product affinity tags. Integrate your store data with Plumb5 or upload purchase segmentation data.
Display personalized messages or offers based on purchase points of your browsing customer. Integrate your store data with Plumb5 and create customer groups based on total purchases.
Display personalized messages or offers based on current value status of your browsing customer. Current value status is calculated by integrating transaction data and spend data. Spend data needs to be imported into your Plumb5 account.
Display personalized messages or offers based on sentiments of your customer or prospect. It could be online sentiments based on social posts or it could be responses to your engagement campaigns. To make this work, you will need to enable the sentiment search feature to sync all sentiment results.
Display targeted messages or offers to your prospects, based on their status. This works in sync with the Plumb5 Prospect Base to access status data of your prospects. You can even import your prospects from SalesForce into Plumb5 Contacts and get started.
Display your form based on RFMS score on Plumb5 (needs to be configured) or you could import your score list and assign a score range in the form. Show key messages to visitors with low score as they could be your drifting prospects or customers. You can even set it for RFS score of your prospect which helps in engaging a drifting prospect.
